When does Prime Day 2024 end

Get your shopping carts ready: Amazon Prime Day officially starts on July 16 and ends on July 17, 2024, with deep discounts on thousands of products. Sales span every category, and we’ve already seen great deals on TVs (save 43% on this LG C3 OLED Evo), luggage sets (like Forbes’ favorite Vetted Samsonite Freeform luggage set) and even coveted Apple products , including AirPods Pro and Apple Watch.

You’ll need a Prime membership to shop these sales and take full advantage of the discounts that will continue until Amazon Prime Day ends on July 17. With that in mind, here are 15 deals worth shopping now, and for more inspiration, check out our full roundup of the best early Amazon Prime Day deals, as well as answers to all your Amazon Prime Day questions 2024.

The best Amazon Prime Day deals, at a glance:

  • Samsonite Freeform Luggage Set: Now $220, Was $480 (54% Off)
  • Graco Modes Adventure Stroller: Now $234, was $479 (51% off)
  • Amazon Echo Dot: Now $25, Was $50 (50% Off)
  • iRobot Roomba i3+ Robot Vacuum and Mop: Now $330, Was $600 (45% Off)
  • Ninja Air Fryer XL: Now $90, Was $160 (44% Off)
  • Philips Sonicare DiamondClean Smart 9500 Electric Toothbrush: Now $160, Was $280 (43% Off)
  • LG C3 OLED Evo 4K TV (77-inch): Now $1,997, was $3,500 (43% off)
  • Crest 3D Whitestrips With Light: Now $40, Was $70 (43% Off)
  • Revlon One Step Volumizer: Now $38, Was $70 (46% Off)
  • Lenovo IdeaPad 3i Laptop (12GB Ram, 256GB PCIe SSD): Now $328, Was $599 (45% Off)
  • Travel Hydro Flask Tumbler: Now $28, was $40 (30% off)
  • Yeti Tundra Haul Portable Wheeled Cooler: Now $298, was $425 (30% off)
  • Apple Watch Series 9 with GPS and Cellular (41mm): Now $299, was $399 (25% off)
  • Ninja Creami Ice Cream Maker: Now $150, Was $200 (25% Off)
  • Apple AirPods Pro (2nd generation): Now $190, was $249 (24% off)

Shop all the best Amazon Prime Day deals

One of our top picks in our best luggage roundup, the Samsonite Freeform Carry-On is known for its high-quality construction at a relatively affordable price. The ultralight bags in this range are built with roomy interiors to maximize space as much as possible, plus they come in a variety of fun colors. With 54% off right now, this luggage is worth buying.


This stroller earns high marks among reviewers for ease of use. The smart design features two seats, a push or pull handle and plenty of storage space with cup holders and extra pockets. This model also uses all-terrain tires, which makes it great for all seasons.


If you or your family are frequent Alexa users, you’ll want to grab the Amazon Echo Dot, which is currently on sale for 50% off. This smart device can play music from popular streaming services, set alarms and timers, turn lights on and off, and more. Its versatility and affordable price made it our top overall pick in our review of the best smart home devices.


With over 10,000 5-star reviews on Amazon, this Roomba is a fan favorite and is currently marked down to an all-time low price of 45% off—making now a great time to pick up the device and simplify cleaning your home. We especially appreciate the powerful 4-stage cleaning system, which automatically adjusts its suction level depending on the type of floor you’re treading on.


With its generous XL capacity that includes a 5.5 liter non-stick basket and a sharp plate, you can cook up to 3 kilos of food for a family, such as fries or wings, in this air fryer. There are also five cooking programs (Air Frying, Air Roasting, Roasting, Reheating, Dehydrating) for extra versatility and the basket and sourdough plate are non-stick and easy to clean (just throw them in the dishwasher).


Philips Sonicare DiamondClean Smart 9500 Electric Toothbrush

This supercharged electric toothbrush aims to remove up to 20 times more plaque than a manual toothbrush and comes with five brushing modes and three intensity levels to customize your teeth cleaning. The light ring on the handle flashes if you use too much pressure, and this option also links to a smartphone app to provide more real-time washing instructions.


If you need a new TV, Amazon Prime Day is one of the best times to buy one. This top-rated choice from LG is loaded with features, including AI-assisted deep learning that analyzes your viewing habits and selects the best picture and sound setting for your content. Right now, you can save more than $1,500 off the regular price, which is a great deal.


Crest 3D Whitestrips are consistently praised for their results, which mimic that of a professional treatment. Right now, this kit costs less than $50 and comes with a blue light device that weakens stains so the whitening ingredient can work more effectively.


Revlon’s One Step Volumizer Blow Brush speeds up your routine with four heat settings so you can style and dry quickly. The versatile 2.4-inch barrel is designed to create volume, shine, curls and waves—and it’s now under $40.


If you need a new laptop, this Lenovo IdeaPad is a top choice: it has a 12GB DDR4 RAM to run multiple apps and browser tabs simultaneously, plus a 256GB hard drive for fast booting and data transfer. At less than $300, this laptop is well equipped at a very reasonable price.


This popular 40-ounce Hydro Flask comes in an endless array of cool, on-trend colors and is insulated to keep your drinks cold with a leak-proof design and flexible straw. It’s less than $30 right now, so you might want to stock up and make a gift.


For road trips and backcountry events, this Yeti Tundra is built with wheels and an extendable handle for easy transport. It has permanent freeze insulation with commercial grade pressure-injected polyurethane foam on the walls and lid to keep your contents inside cool on the go. Right now, this selection is 30% off.


Apple’s popular Apple Watch Series 9 is a smart workout companion, with features to track your movements and fitness levels. It’s also equipped with many other smart touches, including REM, Core or Deep sleep analysis, plus a temperature sensor for your overall well-being and cycle tracking.


Ninja’s Creami Ice Cream Maker makes ice cream, gelato, milkshakes, sorbets, smoothie cups and more, with seven one-touch programs. This car was extremely hard to get hold of when it first debuted, so our advice is to get it now when it’s on sale and available.


If you need a new set of AirPods, you can pre-order now and save about 25%, which is about $60 off the regular price. This pick comes with a USB-C charging port and up to twice as active noise cancellation features.


When does Prime Day 2024 end?

Amazon Prime Day 2024 begins at 3:01 a.m. EDT on July 16 and ends at 3:00 a.m. on July 18. You’ll have 48 hours to shop after sales begin—but you can still get ahead of the crowds by enjoying some of the best early bird deals available now.

How long is Prime Minister’s Day 2024?

Prime Day 2024 is officially scheduled to last 48 hours. That said, some discounts in various categories are expected to continue after the sale ends, such as home and kitchen, beauty, technology and more.

Will there be a second major day 2024?

Yes, tentatively. While no official dates have been announced yet, Amazon’s second annual Prime Day deals event — Prime Big Deal Days — is expected to take place sometime in the fall of 2024.

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